All offers
Government money

Healthy Start

From the NHS

Worth about

£442

Prepaid card worth up to £442 a year for milk, fruit, veg and infant formula, plus free vitamins. That's roughly £442 in your baby's first year.

Go to NHS

Who can get it?

  • Only for families in England, Wales and Northern Ireland
  • You need Universal Credit or a similar benefit, or to be under 18

How to claim

Online formAsk your midwife
  1. 1If you get Universal Credit, apply online.
  2. 2If you get Pension Credit, or you're under 18 and pregnant, call 0300 330 7010 or email healthy.start@nhsbsa.nhs.uk instead.
  3. 3The card comes by post. Ask your midwife or health visitor where to collect free vitamins.

Have these ready

  • National Insurance number
  • Universal Credit statement
  • Due date
  • If under 18: ID and NHS number

On Universal Credit, your household's take-home pay from work must be £408 a month or less.

Checked on the provider's website on 3 October 2026. Offers change, so check before you rely on it.

When to apply

Opens

At 10 weeks

Closes

At age 4

Ends at child's 4th birthday

See your exact dates

Add your due date to see when this opens and closes for you, whether you qualify, and track it with everything else you can claim.

Check what I can claim